Roofs and snow have been around since mankind first started roaming the earth; those of us in this trade are simply standing on the shoulders of the giants and great craftsmen who have gone before us–this trade is literally thousands of years old. But video marketing?… That’s a different kettle of fish altogether!

Yesterday we watched a TED presentation by Youtube analyst Kevin Allocca about how and Why Videos Go Viral; whether its Psy’s Gangnam style or a funny product ad, those that get their videos seen by the globe’s millions have their lives or businesses changed forever… or at least a few weeks! While 21st century style marketing is not our immediate area of expertise, fortunately some of our distributors are a little better experienced in this area than we are. Check out Roofthings’ great little clip on how to use and install our snow guards! And hey, if you want to make a product video for us that goes viral… then go for it! We certainly won’t complain!

Ever since retail giant Wal-Mart started naming its employees “associates” the whole of the Western business world has started to view workers as much more than just a name and number on the production line. In addition to delivering quality products and services for our customers, Sno Shield strives to build its business so that we can provide more meaningful jobs and gainful employment for willing and talented workers in the Idaho area.

Out on the shop floor this week we were pleasantly surprised to learn of one of our employee’s hidden graffiti-art talents rendered on the surface of one of the parts boxes he was working from. Not only does Ramon do a great job assuring the quality of your snow guard products, he also makes this task his own, and in the process shares his other talents with the rest of the Sno Shield team. While we’re not sure we’d get this tatooed on our arm, it’s certainly worth sharing in a blog post!

For all employers, remember to look after your employees and they will look after you, and to all employees, think not what your employer can do for you, but what you can do for your employer!

Snow fall and ice forming on roofs is just a fact life for most folks in the winter time, and protruding from most roofs are chimneys, pipes, satellite devices, or other outlets of sorts, that even a conventional snow guard cannot protect adequately. As a result we are now producing and holding a new, logical, and reliable solution for your roof-pipe peace of mind: the pipe diverter!

This unique type of snow diverter acts as a mini roof for any small pipe or outlet that extends up out of the main roof platform, and directs the snow, ice, or precipitation away from and around the pipe you are trying to protect. If you’re in need of enhanced pipe protection, call us today to learn more about the pipe diverter, or order one online from our Rexburg based distributor, Roof Things.

Specifications: 18″ base x 18″ width x 12″ height; 1″ flange; 18 pre-drilled 1/4″ installation holes; made of 18 gauge powder coated galvanized steel. Available in multiple colors.

AKA: chimney cricket, snow/pipe diverter, vent pipe snow guard, pipe roof.

DON’T LET THIS BE YOUR ROOF OR PIPE!

What do Sno Shield Snow Guards, 3M Post-it Notes, Hanky Panky Lingerie, and Harley Davidson Motorcycles have in common?…

…They are all products of only a few in the world that are still MADE IN AMERICA!

With the presidential inauguration of Barack Obama taking place in the nation’s capital yesterday, our feelings as a nation have once again been turned towards this great land we live in; whether the inauguration got you excited for the United States, or even if it got you more worried about it, these wintery times of socio-economic hardship require us all to reflect deeply on the state of our own lives, our neighborhoods, and our country as a whole. We just about survived 2012, but domestic and global events have us questioning whether or not 2013 will be any better.

Fortunately however, there are some companies out there that are willing to wield the banner of American exceptionalism in positive ways that significantly boost the US economy, and Sno Shield is proud to be one of the few amongst them. We do not compromise in any degree the quality of our MADE IN AMERICA products, and look forward to an even greater year of business in 2013 not only for ourselves, but for you, our clients and customers across not only the United States, but Canada, and the rest of the world too.

For more articles on products made in America, go to Country Living, Huffington Post, and CNN Living.